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Ivanka Trump humiliated: First Daughter’s failed businesses and their scandals…

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Ivanka Trump humiliated: First Daughter's failed businesses and their scandals...

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During his time at the Trump Organization, Ivanka created two companies, one in sophisticated jewelry and the other in a fashion brand. In 2007, Ivanka partnered with Dynamic Diamond Corp to create Ivanka Trump Fine Jewelery, a line of diamond and gold jewelry to be sold at its first Manhattan store. In 2011, the store moved from Madison Avenue to 109 Mercer Street, a larger space in the fashionable Soho neighborhood.

However, by 2015, the brand was in trouble and the main store was "stripped" and closed.

In October 2016, the only flagship retail and boutique store for its line was at Trump Tower.

The deal has completely doubled in 2017.

Meanwhile, Ivanka started her fashion line in 2012, which included clothing, bags, shoes and accessories available at major department stores, including Macy's and Hudson's Bay.

SEE MORE INFORMATION: How Trump's election victory prompted Israeli rabbis to make statements from Ivanka

Ivanka Trump doubled its business in 2017 and 2018 (Image: GETTY)

ivanka trump jewelry

Ivanka Trump's raneg jewelry (Image: GETTY)

However, its brand has suffered scandals after scandals in the coming years.

After a toxic mix of bad press, investigations, social media control and real protests, Ivanka doubled her fashion line in 2018, claiming she wanted to focus on public policy.

Initially, her fashion line received criticism from those who claimed to have copied designs from other designers and was also attacked by PETA for wearing rabbit fur.

Then, in 2016, the US Consumer Product Safety Commission replaced the Ivanka Trump brand wipes for not meeting federal flammability standards.

ivanka trump fashion

Ivanka Trump's shoes off (Image: GETTY)

During the 2016 campaign, Ivanka's father often reported using overseas manufacturing to US companies, so it was deeply embarrassing when, in December, an analysis found that his own daughter's fashion line was produced outside the US in countries like China, Indonesia and Bangladesh.

Mr trumpThe site said its vision was "to negotiate fair trade agreements that would create US jobs, raise US wages and reduce the US trade deficit," specifically targeting China in this regard.

Then, in February 2017, Nordstrom removed Ivanka Trump products from its website and stores, citing poor performance.

They told Teen Vogue: "We said all the time that we make performance-based buying decisions.

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Ivanka Trump, made in China (Image: GETTY)

ivanka trump jared kushner

Ivanka Trump with her husband Jared Kushner (Image: GETTY)

"We have thousands of brands – over 2000 offered on the site only.

“Analyzing merit and editing is part of the regular pace of our business.

"In that case, based on brand performance, we decided not to buy it for this season."

In the same month, controversial presidential advisor Kellyanne Conway encouraged Fox News viewers to buy Ivanka's products, calling her words "free commercial."

She said, "Go buy Ivanka's things. I'll just give you a free commercial here, buy it today, you can buy it online."

It is against the law for a White House employee to use his position to endorse any products or services – let alone those belonging to the First Daughter – but Conway has managed to avoid punishment.

In March, Ivanka was named the president's senior consultant and Modern Appealing Clothing filed a class action lawsuit alleging that her line had an unfair advantage due to her father's political status.

In April 2017, the brand abandoned several stores and it was reported that extra stocks were being sold at discount stores with labels that said “Adrienne Vittadini”.

Kelly Conway

Senior Counselor to President Kellyanne Conway (Image: GETTY)

ivanka trump shoe

Discount Ivanka Trump Shoe (Image: GETTY)

That same month, Ivanka came under scrutiny after she and her husband Jared Kushner had dinner with Chinese President Xi Jinping, and on the same day her fashion line was approved with new brands to sell jewelry, clothing, bags and spa services in China.

In June, the Ivanka Trump brand, among others, was investigated for labor abuse at Chinese factories.

Three people from China Labor watch were arrested by Chinese authorities while investigating Huajian International, which makes shoes for Ivanka Trump.

In the same month, Ivanka Trump was criticized on Twitter about choosing a Father's Day gift tag for her luxury gift guide, including a $ 325 briefcase, $ 130 turntable, and a golfer's tool belt. $ 59.

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Ivanka Trump campaigned with her father in 2016 (Image: GETTY)

The mark was also investigated by Washington Post reporters, who claimed workers were so poorly paid abroad, that one said, "My monthly salary is not enough for daily expenses, not for the future either."

In July 2017, more than 60,000 people signed a petition asking Macy to remove Ivanka Trump's wear from its stores after other major retailers abandoned the line.

Finally, in July 2018, Ivanka announced that she was closing her company after deciding to focus on her political career.

She said in a statement: “When she started this brand, no one could predict the success we would achieve.

ivanka trump organization

Ivanka Trump also worked for the Trump Organization before her father was elected. (Image: GETTY)

“After 17 months in Washington, I don't know when or when I'll be back in business, but I know my focus in the near future will be on the work I'm doing here in Washington, so making that decision now is the only fair outcome for my team and partners.

“I am so grateful for the work of our amazing team that has inspired so many women; each other and me included.

"Although we will not continue our mission together, I know that each will prosper in the next chapter."

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